Don’t just market – build relationships – Create your own real estate tribe!
Building upon marketing guru Seth Godin’s proven principles, Seth and Alyce Dailey will show you their unique approach to going beyond marketing to reap the benefits and rewards of building lasting relationships by building tribes. Learn the four key steps to creating true long term value as you build your book of business to ensure long term growth and sustainability through strong referrals and repeat clients’ continued satisfaction. You’ll learn the fundamentals of establishing rapport, building mutually beneficial networks, and enlisting enthusiastic stakeholders and fans for your brand using your own “secret handshake.” Using a variety of resources ranging from housewarming parties, happy hours and movie parties, to print testimonials and niche market landing pages, you can maximize the potential of experiential and relationship marketing. You’ll learn how you can rewrite the rules of real estate marketing tailored to your own personal style.